Sarawak Tourism Board in conjunction with Visit Sarawak Campaign 2019 launched their plane livery on AirAsia on January 2019.
The AirAsia aircraft livery is one of Sarawak Tourism Board’s marketing and advertising efforts to create visibility targeting the domestic and international markets. Working with AirAsia ensures that Sarawak Tourism generates awareness in and across the region.
Aside from the plane livery, Sarawak Tourism Board have also installed visually stimulating images of picturesque landscapes, food and culture shots, and floral and fauna indigenous to Sarawak on the overhead lockers and meal tray backs of the aircraft.
Sarawak Tourism Board’s main objective is to increase the tourist arrival in the state.
Discover more about Sarawak Tourism through their website.