PHAR Partnerships has promoted country head of Malaysia, Indran Balavishnu, to the Regional Head of Malaysia and Indonesia. One of Balavishnu’s main focuses in 2020 is to develop PHAR Indonesia into the leading ancillary revenue partner in the transport, infrastructure and leisure sectors via marketing and media partnerships, while continuing the growth of PHAR in Malaysia.
Balavishnu, alongside the Indonesia team, will be working on new opportunities to extend and expand PHAR’s media assets in Indonesia aggressively next year. This includes exploring opportunities with Indonesia’s public transportations, local airlines and airports.
As well as this, he is also tasked with helping Indonesia clients and brands achieve their marketing goals and business expansion plans, leveraging on PHAR’s extensive regional network that is centred on a unique integrated travel and transport marketing solutions.
“I can see there’s a lot potential for PHAR to grow in Indonesia, the largest economy in Southeast Asia. The country has charted impressive economic growth since overcoming the Asian financial crisis of the late 1990s. Aligning with our business goal is to be a part of Asian growth story and to help build the cities we live in, especially across Transport and Infrastructure. It is now time for us to focus on Indonesia market and grow together with them” says Indran Balavishnu.
