PHAR Partnerships, the official advertising representative of Warner Bros. Discovery (WBD) in the Philippines, successfully mounted CN Bites, Cartoon Network’s annual mall activation, from 1 to 6 December 2025 at Ayala Malls Trinoma.
Designed to engage mall-goers, kids, and kids-at-heart, the activation brought Cartoon Network’s beloved characters off-screen and into a fun, interactive environment, strengthening the channel’s connection with families during the peak holiday period.
The event was delivered in collaboration with key partners - Ayala Malls Trinoma, Cignal, Richprime Global Inc. (local distributor of Mattel in the Philippines), and Cherifer Vitamins - demonstrating PHAR’s ability to create impactful brand experiences through strong partnerships and strategic execution.
Looking to engage your targeted audience through memorable and on-ground experiences? Reach out to PHAR to create activations that bring your brand to life.




