In June 2022, PHAR Philippines officially welcomed Discovery Networks Asia-Pacific (DNAP) into the fold with PHAR Philippines now exclusively representing Discovery for local advertising sales business.
Discovery Networks, the global leader in real life entertainment, with its roster of channels - Discovery Channel, TLC, Animal Planet, Asian Food Network, HGTV, Food Network and the Travel Channel, appeals to diverse sets of audiences representing varied interests and lifestyles. This new partnership brings together PHAR’s solid marketing and media experience and Discovery’s commitment to provide content that inspires, informs and entertains its loyal fans.
The PHAR-DNAP Team is composed of Tricia Sison, Pam Catindig, Jo Ann Apostol and Connie Fernando, who all have vast expertise both in media agencies and in ad sales, borne out of decades of experience in the media industry.
With Discovery Network’s impressive line-up of channel offerings and PHAR-DNAP’s deep bench of brand champions, the partnership will be beneficial for brands looking to expand their market reach and target new audiences. For brand building opportunities, reach out to Pam Catindig at pamela.catindig@pharpartnerships.com.