Crufts, organised by The Kennel Club, has announced a new and unique partnership with Asda, which will celebrate pets and support pet owners.Brokered by PHAR, the collaboration will help celebrate pets and support all pet owners through an educational hub on the Crufts website, which provides useful resources for owners on looking after their pets. This will be twinned with value pet products available in Asda stores, as well as through a brand new online Asda Crufts Pet Show, with prizes to help celebrate and enhance life with our pets.Information for pet owners, such as healthcare tips that could help minimise veterinary bills, as well as tips for saving pennies and home-made treats, are just a couple of examples of the resources which will be available to all pet owners on the Crufts online Pet Paw-tal. This material – which will be supported by a fun quiz to help owners see how much they really know about their pets - will also be easily accessed via QR codes in Asda stores around the country.In the spirit of celebrating what our pets do for us the partnership will also give all pets – from cats to rabbits and guinea pigs – the chance to enter the Asda Crufts Online Pet Show, taking place on the Crufts website and social channels, with prizes ranging from framed photographs to a pet friendly holiday.
